EJI, A. Marketing Strategy of Sponsorship Events and Celebrity Endorsement to Increase Consumer Brand Awareness of Kapal Api Products. Airlangga Journal of Innovation Management, [S. l.], v. 5, n. 1, p. 141–153, 2024. DOI: 10.20473/ajim.v5i1.55785. Disponível em: https://e-journal.unair.ac.id/AJIM/article/view/55785. Acesso em: 10 may. 2025.