ANALYSIS OF DETERMINANTS IN HALAL INDUSTRY DEVELOPMENT OF ISLAMIC FASHION INDONESIA
Downloads
Introduction: As Indonesia is inhabited by a lot of Muslim population, this demographic characteristic benefits the expansion of the halal industry internationally. The reputation of halal products relies on the rising production quality. This study aims to better understand how fashion preferences, halal certification, and the quality of business actors influence the potential of the Indonesian Islamic fashion industry to become an international halal industry.
Methods: This study was carried out using quantitative analyses including multiple linear regression, validity, and reliability analyses.
Results: The quality of business actors, halal certification, and fashion taste all had a positive and significant effect on expanding the potential of the Islamic halal fashion trade.
Conclusion and suggestion: The Indonesian Ulema Council and the government should coordinate in ascending the halal certification. In addition, business actors are required to seek information related to halal certificates and acquire them before running their business. Given the importance of halal certification, the public is encouraged to purchase halal fashion items as this lifestyle expresses their identity.
Adinugraha, H. H., & Sartika, M. (2019). Halal Lifestyle Di Indonesia. An-Nisbah: Jurnal Ekonomi Syariah, 6(1), 57–81. https://doi.org/10.21274/an.2019.6.1.57-81
Afendi, A. (2020). The Effect of Halal Certification, Halal Awareness and Product Knowledge on Purchase Decisions for Halal Fashion Products. Journal of Digital Marketing and Halal Industry, 2(2), 145. https://doi.org/10.21580/jdmhi.2020.2.2.6160
Anafarhanah, S. (2019). Tren Busana Muslimah Dalam Perspektif Bisnis Dan Dakwah. Alhadharah: Jurnal Ilmu Dakwah, 18(1), 81. https://doi.org/10.18592/alhadharah.v18i1.2999
Andriani Kusumawati, S. L. (2019). The Impact Of Religiosity On Fashion Knowledge, Consumer-Perceived Value And Patronage Intention. Research Journal Of Textile And Apparel Vol 23 No 4, 269-290. https://doi.org/10.1108/rjta-04-2019-0014
Arun Kumar Tarofder, U. S. (2022). The anatomy of non-Muslim consumers' halal fashion buying behaviour: a quantitative approach. Journal of Islamic Marketing Vol. 13 No. 8, 1763-1785.
Arzahwa, F. N. A., Suryani, & Priyatno, P. (2021). Faktor Yang Mempengaruhi Minat Generasi Z Memilih Busana Muslimah. Jurnal EK&BI, 4(2), 478. https://doi.org/10.37600/ekbi.v4i2.284
Dinar Standard, R. (2023, Desember Selasa). Retrieved from State of the Global Islamic Economy Report: https://www.dinarstandard.com/post/state-of-the-global-islamic-economy-report-2023
Ernawati, A., Astuti, E. Z., Patriantoro, T. H., Marta, R. F., & Lang, J. C. F. (2021). Identitas Gaya Fesyen Islami Pada Sivitas Akademika Di Perguruan Tinggi Kota Semarang. Jurnal Dakwah Risalah, 31(2), 154. https://doi.org/10.24014/jdr.v31i2.11087
Fook, J. (2016). Critical reflection and organizational learning and change: a case study. Social Work, 67-84.
Fitri, A. N., Fabriar, S. R., & Hilmi, M. (2021). Branding fashion muslim (studi analisis brand wearing klamby). Islamic Communication Journal, 6(1), 31–48. https://doi.org/10.21580/icj.2021.6.1.7872
Hasan, A. S., & Hamdi, B. (2022). Perkembangan dan Tantangan Halal Fashion Indonesia Dalam Menjadi Produsen Utama Industri Halal Global. Al-Azhar Journal of Islamic Economics, 4(2), 71–83. https://doi.org/10.37146/ajie.v4i2.134
Indriya, I., Maulana, R., Baihaqi, A., Vikanda, V., & Ramadhan, A. (2021). The Urgency of Indonesian Islamic Fashionpreneur as Part of The World's Halal Industry. BASKARA : Journal of Business and Entrepreneurship, 4(1), 21. https://doi.org/10.54268/baskara.v4i1.10013
Kotler, P., & Armstrong, G (2018). Principles of Marketing Global Edition 17th Edition. London: Pearson Education
Lindawati, Y. I. (2019). Fashion dan Gaya Hidup: Representasi Citra Muslimah Cantik, Modis dan Fashionable dalam Iklan Wardah. Hermeneutika : Jurnal Hermeneutika, 5(2), 59. https://doi.org/10.30870/hermeneutika.v5i2.7387
Lucky Radi Rinandiyana, A. K. (2016). Strategi Untuk Menciptakan Keunggulan Bersaing Melalui Pengembangan, Desain, Dan Kualitas Produk. Jurnal Ekonomi Manajemen, Vol 2 No 2. 105-113. https://doi.org/10.37058/jem.v2i2.319
Mardhatillah, R. A. (2018). Model Of Intention To Behave In Online Product Purchase For Muslim Fashion In Pekanbaru, Indonesia. Journal Of Islamic Marketing, 1-23. https://doi.org/10.1108/jima-09-2018-0159
Mas'udah, D. (2018). Social Media Impact on Indonesian Muslim Women'S Consumption of Islamic Fashion. Jurnal Sosiologi Reflektif, 12(2), 179. https://doi.org/10.14421/jsr.v12i2.1307
Muhammad Aziz, et al. (2019). Regulasi Penyelenggaraan Jaminan Produk Halal di Indonesia Perspektif Statute Approach. ISLAMICA : Jurnal Studi Keislaman Vol 14 No 1, 151-170. https:// DOI:10.15642/islamica.2019.14.1.150-170
Muhamad Izzuddin Zainudin, F. H. (2020). Halal brand personality and brand loyalty among millennial modest fashion consumers in Malaysia. Journal of Islamic Marketing Vol. 11 No. 6, 1277-1293.
Putri, L. P. (2019). Pelatihan Total Quality Management Bagi Pelaku Usaha Mikro Kecil Dan Menengah (UMKM). Proseding Seminar Nasional Kewirausahaan (Pp. 399-402). Medan. PUSKIBII (Pusat Kewirausahaan, Inovasi Dan Inkubator Bisnis).
Rahayu, R. D., & Ningtyas, R. D. (2021). Halal e-commerce in the muslim fashion sector as an effort to encourage the development of halal industry in Indonesia. Journal of Halal Product and Research, 4(2), 71. https://doi.org/10.20473/jhpr.vol.4-issue.2.71-77
Ramadhani, H., Nur, A., & Murniningsih, R. (2021). Pengaruh gaya hidup halal dan self-identity terhadap halal fashion di Indonesia. UMMagelang Conference ..., 537–546. http://journal.unimma.ac.id/index.php/conference/article/view/5945
Rana M Zaki, A. K. (2023). Islamic apparel brand personality model. Journal of Islamic Marketing Vol. 14 No. 2, 484-503.
Safitri, E., & Achiria, S. (2020). Perilaku Pengusaha Muslim Terhadap Pembelian Bahan-Bahan Berlabel Halal. EkBis: Jurnal Ekonomi Dan Bisnis, 2(2), 171. https://doi.org/10.14421/ekbis.2018.2.2.1090
Salindal, N. A. (2018). Halal Certification Compliance And Its Effects On Companies' Innovative And Market Performance. Journal Of Islamic Marketing, 1-18. https://doi.org/10.1108/jima-04-2018-0080
Saputri, O. B. (2020). Pemetaan potensi indonesia sebagai pusat industri halal dunia. Jurnal Masharif Al-Syariah: Jurnal Ekonomi Dan Perbankan Syariah, 5(2), 23–38. http://journal.um-surabaya.ac.id/index.php/Mas/article/view/5127/4010
Shadrina, A. N., Fathoni, M. A., & Handayani, T. (2021). Pengaruh Trendfashion, Gaya Hidup, Dan Brand Image Terhadap Preferensi Fashion Hijab. Journal of Islamic Economics (JoIE), 1(2), 48–71. https://doi.org/10.21154/joie.v1i2.3224
Shafee, W. H. (2020). Approaches to the wardrobe challenges of Muslim women in the west. Journal of Islamic Marketing Vol. 11 No. 5, 1155-1173.
Shiratina, A., Kartini, D., Mulyana, A., Helmi, A., & Suryana, Y. (2019). Implementation innovation and value creation in improving business performance Muslim fashion. Journal of Legal, Ethical and Regulatory Issues, 23(2).
Susilawati, C. (2020). Role of The Halal Industry in Recovering the National Economy in Covid-19 Pandemic. International Journal of Nusantara Islam, 8(2), 202–214. https://doi.org/10.15575/ijni.v8i2.10807
Syamsudin dan Damaianti. (2011). Metode penelitian pendidikan bahasa. Bandung: remaja rosdakarya.
Ula'm, F., Hasmi, W., Putri, A. B., & Setiyowati, A. (2023). Penguatan Halal Value Chain "Pengembangan Halal Indutri : Sertifikasi, Peluang Dan Tantangan.” Jurnal Mas Mansyur, 1(2), 71–84.
Vloreen Nity Mathew, A. M. (2014). Acceptance on Halal Food among Non-Muslim Consumers. International Halal Conference (pp. 262-271). Kuala Lumpur, Malaysia: Procedia - Social and Behavioral Sciences.
Yudha, A. T. R. C., Pauzi, N. S., & Mohd Azli, R. B. (2020). The Synergy Model for Strengthening the Productivity of Indonesian Halal Industry. Al-Uqud : Journal of Islamic Economics, 4(2), 186. https://doi.org/10.26740/al-uqud.v4n2.p186-199
Yunitasari, S. S. Y. S., & Anwar, M. (2022). Analisis Keunikan Produk dan Inovasi Produk Terhadap Kinerja Pemasaran Melalui Keunggulan Bersaing pada Busana Muslim di Surabaya. Widya Manajemen, 4(2), 160–170. https://doi.org/10.32795/widyamanajemen.v4i2.2885
Zainudin, M. I., Haji Hasan, F., & Othman, A. K. (2020). Halal brand personality and brand loyalty among millennial modest fashion consumers in Malaysia. Journal of Islamic Marketing, 11(6), 1277–1293. https://doi.org/10.1108/JIMA-10-2018-0187
Copyright (c) 2024 Fachrounissa Zein Vitadiar
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with Jurnal Ekonomi dan Bisnis Airlangga agree to the following terms:The journal allows the author to hold the copyright of the article without restrictions.
The journal allows the author(s) to retain publishing rights without restrictions
The legal formal aspect of journal publication accessibility refers to Creative Commons Attribution Share-Alike (CC BY-SA).
Jurnal Ekonomi dan Bisnis Airlangga (JEBA) is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License
.png)
