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The Analysis of consumers' self-congruity through halal fashion brand personality

DOI : 10.20473/jhpr.vol.6-issue.1.35-47
Dini Salmiyah Ali, Athaya Kamila matanra
35-47
Abstract : 477
.pdf : 338

A Perception of z generation on halal brand personality in Indonesia

DOI : 10.20473/jhpr.vol.6-issue.2.118-130
Nafa Indah Kumala, Dini Salmiyah Ali
118-130
Abstract : 111
.pdf : 193
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