RAHMADHAN, R.; WASESA, M. . Segmentation using Customers Lifetime Value: Hybrid K-means Clustering and Analytic Hierarchy Process. Journal of Information Systems Engineering and Business Intelligence, [S. l.], v. 8, n. 2, p. 130–141, 2022. DOI: 10.20473/jisebi.8.2.130-141. Disponível em: https://e-journal.unair.ac.id/JISEBI/article/view/36696. Acesso em: 3 apr. 2025.