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Mardhiyah, D., Futuwwah, A.I., Hilmi, M.F., Rosidi, D.O. and Zain, N.H. 2023. The Relationship of Online Brand Community, Value Creation Practices, Brand Trust, and Brand Loyalty. Journal of Theoretical and Applied Management (Jurnal Manajemen Teori dan Terapan). 16, 3 (Dec. 2023), 473–490. DOI:https://doi.org/10.20473/jmtt.v16i3.50867.