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The Strategies to Improve Customer Experience: A Case of Online Shopping Platform

DOI : 10.20473/jmtt.v15i3.40294
Wan Amiera Wan Jusoh, Nor Irvoni Mohd Ishar, Muhammad Ilham Sjahrir, Nur Fatihah Shuhada Hussin
330-346
Abstract : 1490
pdf : 2435

How Does Conventional Travel Agent Services Enhance Brand Loyalty? The Relationship Between Customer Experience, Brand Credibility, and Brand Trust

DOI : 10.20473/jmtt.v16i1.43170
Ni Kadek Reinita Andriyani, Putu Gde Arie Yudhistira
162-178
Abstract : 1491
PDF : 1298

New Journey Through Young Customer Experience in Omnichannel Context: The Role of Personalization

DOI : 10.20473/jmtt.v15i2.36236
Rahmawati Rahmawati, Rois Arifin
300-311
Abstract : 1318
pdf : 1548

The Impact of Omnichannel Properties on Customer Engagement and Loyalty in Banking: An SOR Perspective

DOI : 10.20473/jmtt.v17i3.60265
Andika, Atika Aini Nasution, Della Nanda Luthfiana, Akmal Ihsan, Fazah Yuanidhar
372-392
Abstract : 760
PDF : 301

Analisis Implikasi Kepuasan Pelanggan Terhadap Perilaku Pasca Pembelian Melalui Testimoni Dalam Situs Pemasaran Internet

DOI : 10.20473/jmtt.v2i1.2372
Nanis Susanti
Abstract : 2538
PDF : 2324

Exploring the Contingent Role of Effort Expectancy on Online Purchase Intention in E-commerce Application

DOI : 10.20473/jmtt.v16i1.41398
Lydia Ery Octalina, Anni Rahimah, Zainul Arifin
144-161
Abstract : 876
PDF : 1451

Analisis Kesiapan Manajemen Terhadap Implementasi Perubahan Organisasi Pengelolaan SDM Single Grade di PT Pertamina (Persero) Marketing Operation Region V

DOI : 10.20473/jmtt.v8i1.2719
Roy Stefanus Fanggidae, Dwi Ratmawati, Tri Siwi Agustina
Abstract : 2409
PDF : 20000
1 - 7 of 7 items