Southeast Asian Business Review

Encouraging Pro-Social Behavior Through Ecological Motivation and Self-Esteem

Rini Kuswati, Gata Krisnawan — Thu, 29 Feb 2024 00:00:00 +0000

This research examines ecological motivation's influence on pro-social behaviour mediated by self-esteem. This research describes pro-environmental behaviour in purchasing environmentally friendly products that support issues related to the circular economy in the digital era. The research methodology uses a quantitative deductive approach to test hypotheses. The research design used was a survey to determine environmentally friendly purchasing behaviour, with a sample size of 165 respondents from the Surakarta city area and the public. Non-probability sampling was carried out using the purposive sampling method. Instrument testing includes assessing convergent and discriminant validity and reliability testing using Cronbach's alpha and composite reliability to produce valid and reliable results. Instrument and hypothesis testing used SmartPLS 3.2.9 software to produce output for the outer and inner models. Data analysis involved a two-step algorithmic process and bootstrapping. The results of the analysis show that ecological motivation towards environmentally friendly purchases has a significant effect on pro-social behaviour. It has been proven that the intention to purchase environmentally friendly products mediates self-esteem in purchasing behaviour for environmentally friendly products.

SROI analysis in measuring the success of the Partnership Program as a form of CSR of PT Petrokimia Gresik

Dita Amelia Aurashafa, Gancar Candra Premananto — Thu, 29 Feb 2024 00:00:00 +0000

Corporate Social Responsibility (CSR) is a form of social investment companies make, hoping it will bring long-term benefits. An investment must be measurable and accountable. Corporate Social Responsibility certainly involves both internal and external stakeholders. By using a qualitative approach, this research aims to find out the stakeholders of the Partnership Program, one of PT Petrokimia Gresik's social responsibilities, along with the benefits received by each stakeholder. This research also aims to determine the social impact obtained from each fund invested by the company in that CSR Program using the SROI method. From calculations using the SROI method, a ratio of 5.32:1 is obtained, which means that every Rp 1 invested by the company will generate an impact of Rp 5.32. The results of this measurement are important for the company as an evaluation material for implementing the Partnership Program in the next period to produce a more significant, effective, and efficient impact.

Well-being and Resilience on Higher Education: A Systematic Literature

Nurul Khaira, Andita Sayekti — Thu, 29 Feb 2024 00:00:00 +0000

Well-being and resilience are problems that often arise in various circles, including students and lecturers in higher education. This is due to pressure from both internal and external factors experienced. This research used 10 selected journals from a total of 679 articles found related to well-being and resilience in higher education in searches using the Scopus and ProQuest websites. Then a screening was carried out using the PRISMA-P method related to well-being, resilience, and higher education in the last 10 years. This research aims to determine the methods used to measure the well-being and resilience of lecturers and students. The results of this research explain that the methods that can be applied include quantitative research using analysis of variance (ANOVA) or Structural Equation Modeling (SEM) methods and qualitative research using interviews, focus group discussions, Stress Management and Relaxation Techniques (SMART), Mindfulness Training, and Coteaching Model. The advice researchers give for further research is to research what factors can influence well-being and resilience in higher education.

Understanding The Role of Attractiveness and Parasocial Interaction on Hedonics Consumption: Cognitive Assimilation as Mediating

Agnes Ratulangi, Rini Kuswati — Thu, 29 Feb 2024 00:00:00 +0000

In the digital era, technological advancement has provided many benefits to the public in all aspects of life, including consumption. One example is the live-streaming phenomenon practised by beauty influencers. Live streaming is a feature that allows beauty influencers to communicate in real-time with their viewers. Gorgeous people are more liked and admired by others. Attractiveness and parasocial contact can affect hedonic consumption. The study distributed questionnaires to 205 social media users familiar with TF and who have used or previously used a product from brand X, particularly those who live in the Sukoharjo area. Based on the analysis using SEM (Structural Equation Modeling) and SMART PLS (Partial Least Squares), this study found that: 1. Attractiveness is positively associated with cognitive assimilation; 2. Attractiveness is not associated with hedonic consumption; 3. Cognitive assimilation positively influences hedonic consumption; 4. Parasocial interaction is positively connected to cognitive assimilation; 5. Parasocial interaction is positively associated with hedonic consumption; 6. Cognitive assimilation fully mediates the relationship between attractiveness and hedonic consumption, and similarly, cognitive assimilation also partially mediates the effect of parasocial interaction on hedonic consumption.

Lean Healthcare Analysis at Airlangga Health Service Center

Nurullaily Kartika, Putri Widayanti — Thu, 29 Feb 2024 00:00:00 +0000

Dental is one of the polyclinics whose biggest problems are waiting times and patient queues. The waiting time and patient queues are a waste in Hospitals. This study aims to identify any waste that occurs in the dental polyclinic at the Airlangga University Health Service Center (PLK) by implementing lean healthcare. Then, provide suggestions for improvements to reduce or eliminate the identified waste. The researcher used a qualitative approach with the results of the big-picture mapping to illustrate the flow of patient care in the dental clinic and determined which activities were value-added (VA) and which were not value-added (NVA). Interviews and questionnaires were distributed in this study to parties who have a role in the service delivery process to patients, namely the dental clinic coordinator, dentist, dental nurse, and service admin. The study's results found 7 value-added activities and 4 non-value-added activities. Then, the researcher used VALSAT to choose the right tools and process activity mapping with the highest score. The results of the waste identification show the weight of waste overproduction at 0.21, waiting at 0.33, transportation at 0.12, inappropriate process at 0.05, unnecessary inventory at 0.12, unnecessary motion at 0.07, and defect at 0.10. Then, a fishbone diagram is used to find the root cause of the waste, and then lean hospital to propose improvements to reduce or eliminate waste in PLK.