Jurnal Layanan Masyarakat (Journal of Public Services) https://e-journal.unair.ac.id/jlm <div id="journalDescription"><strong>Jurnal Layanan Masyarakat (Journal of Public Service)</strong> is a scientific journal that publishes articles of community service from the application of various scientific disciplines. The purpose of this journal publication is to disseminate the results of community service activities that have been achieved in the field of community service. JLM, in particular, focuses on the main problems in developing the following sciences in community service: health, social sciences, entrepreneurship, technology, and teaching education. We are mainly accept articles within the scope of Airlangga University, but do not rule out community service articles from any affiliates.</div> <div> </div> <div><strong>Jurnal Layanan Masyarakat (Journal of Public Services)</strong> is published four times a year in March, June, September, and December (<a href="https://issn.brin.go.id/terbit/detail/1499926438" target="_blank" rel="noopener">p-ISSN: 2580-8680</a>; <a href="https://issn.brin.go.id/terbit/detail/1583741359" target="_blank" rel="noopener">e-ISSN: 2722-239X</a>) and has received <strong>SINTA 4</strong> accreditation from the Ministry of Education, Culture, Research and Technology of the Republic of Indonesia based on <a href="https://drive.google.com/file/d/1DX4eLPmmolStDL9wjKlEmLtcXCtySDEE/view?usp=drive_link" target="_blank" rel="noopener">Decree No. 79/E/KPT/2023</a>.</div> en-US <p><a href="http://creativecommons.org/licenses/by-sa/4.0/" rel="license"><img src="https://i.creativecommons.org/l/by-sa/4.0/88x31.png" alt="Creative Commons License" /></a></p><p><strong>JLM by <a href="http://www.unair.ac.id/" rel="cc:attributionURL">Unair</a> </strong><span> </span><strong>is licensed under a</strong><span> </span><a href="http://creativecommons.org/licenses/by-sa/4.0/" rel="license">Creative Commons Attribution-ShareAlike 4.0 International License</a><span>.</span></p><p align="justify">1. The journal allows <span class="m_-8872622167488361851m_3889253648079045002m_3801934354951983127m_-2782718132241447849m_-7691471417709598651m_7256872056212528454m_3794665997207553305gmail-animated">the author to hold the copyright of the article without restrictions</span>.</p><p align="justify">2. The journal allows the author(s) to retain publishing rights without restrictions</p><p align="justify">3. The legal formal aspect of journal publication accessibility refers to Creative Commons Attribution Share-Alike (CC BY-SA).</p><p align="justify">4. The Creative Commons Attribution Share-Alike (CC BY-SA) license allows re-distribution and re-use of a licensed work on the conditions that the creator is appropriately credited and that any derivative work is made available under “the same, similar or a compatible license”. Other than the conditions mentioned above, the editorial board is not responsible for copyright violation.</p> nilzamaly@vokasi.unair.ac.id (M. Nilzam Aly) journal@lppm.unair.ac.id (Muhammad Rizky Pradana) Tue, 12 Mar 2024 14:58:13 +0700 OJS 3.3.0.10 http://blogs.law.harvard.edu/tech/rss 60 TRAINING ON TEMPLATE-BASED WRITING OF SCIENTIFIC ARTICLES FOR ENGLISH TEACHERS IN KEDIRI AND BANYUWANGI https://e-journal.unair.ac.id/jlm/article/view/51628 <p><strong><em>Writing scientific article becomes teachers obligation, because scientific publication is an important requirement for their promotion. In order to awaken and improve teachers' ability to write such publication, the Graduate Program of Literary and Cultural Studies (LCS) Universitas Airlangga conducted community service. This activity took form of training for writing scientific articles by using templates. This training was carried out in the form of delivering lectures and discussions. The team of trainers planned to expand the method in the form of workshop that is by writing practice and consultation at the next community service activity. The participants of this training were high school English teachers in Kediri and Banyuwangi. This activity was carried out separately in the two cities. By conducting this training, we found the enthusiasm of the teachers. The issues uttered for writing articles are also interesting and varied. Their hopes that the training can continue further and be carried out intensively shows that these teachers do need assistance in writing. Besides that, the training activities in these two cities indicates a snapshot of high school teachers in other areas who also need the same training and assistance</em></strong><strong><em>.</em></strong></p> Johny A. Khusyairi, Edi Dwi Riyanto, Nadya Afdholi, Usma Nur Dian Rosyida, Pujo Sakti Nur Cahyo, Dewi Meyrasyawati Copyright (c) 2024 Johny A. Khusyairi, Edi Dwi Riyanto, Nadya Afdholi, Usma Nur Dian Rosyida, Pujo Sakti Nur Cahyo, Dewi Meyrasyawati http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/51628 Fri, 10 Mar 2023 00:00:00 +0700 DEVELOPMENT CREATIVITY ON CHILDHOOD ARENA KIDS BALIKPAPAN THROUGH LETTUCE CULTIVATION: HYDRO-DFT SYSTEM FERTIGATION METHOD https://e-journal.unair.ac.id/jlm/article/view/50811 <p><strong><em>Early childhood education (4-6) years is focused on developing creativity in order to create the next generation of problem solvers. The majority of students in the Arena Belajar KIDS learning center tend to overplay on gadgets so that creativity and brain concentration decrease. One solution to break this addiction is to invite students to participate in getting to know nature more closely. This activity aims to increase children's creativity and awareness by cultivating lettuce with the hydro-DFT system. The materials used are lettuce seeds of Lactuca sativa variety, netpot, rockwoll, hydroponic nutrients with a mass ratio (1:5) toward (1:3) on last week. The tools used include water pumps, hoses, TDS &amp; pH meters, and hydro-DFT devices that work with the fertigation system. The final result is the harvest of lettuce after a 30-day planting period with average 19.44 cm plant height, 11.92 number of leaves, and 101.78 gr fresh weight. The harvest was carried out based on the feasibility of lettuce specifications that were fertile above 60%. Lettuce harvest from a total of 20 netpots with the hydro-DFT fertigation system showed 70% cultivation success. The average level of feedback on the program series is very good (4), as evidenced by projects that all goes as schedule and are solutive to partner problems. It is hoped that cooperation with partners will continue so that in the long run it can create independent vegetable gardens in the school or in the home of each student and teacher.</em></strong></p> Jefri Pandu Hidayat, Siti Munfarida, Fadli Robiandi, Jaysindri Deo Sattva Dwisar Tonda, Fidela Chosta, Adrian Prananda Putra, Andini Angelina Putri, Theresia Cecilia Copyright (c) 2024 Jefri Pandu Hidayat, Siti Munfarida, Fadli Robiandi, Jaysindri Deo Sattva Dwisar Tonda, Fidela Chosta, Adrian Prananda Putra, Andini Angelina Putri, Theresia Cecilia http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/50811 Fri, 10 Mar 2023 00:00:00 +0700 OPTIMIZING CORN HARVEST WASTE AS A COMMUNITY ECONOMIC, IMPROVEMENT IN TAWANGREJO VILLAGE, GEMARANG, DISTRICT, MADIUN REGENCY https://e-journal.unair.ac.id/jlm/article/view/50033 <p><strong><em>Corn is the second largest commodity in Tawangrejo Village, Gemarang District, Madiun Regency with a harvest reaching 3 tonnes in 2023. The large corn harvest is in line with the corn waste produced at the end of each harvest period. Until now, corn waste is still used as animal feed in small quantities and the rest is burned, resulting in air pollution around Tawangrejo Village. The work program of "KKN-BBK 2 Universitas Airlangga" aims to educate the public to optimize corn harvest waste while providing additional income from selling these handicraft products through digital marketing. The short-term result of this activity is that the people of Tawangrejo Village can make crafts from corn husk waste to become furniture decorations and brooches. Apart from that, the people of Tawangrejo Village are also able to create accounts on the marketplace and know marketing strategies that can be applied easily. The expected long-term result of this activity is that the income of the people of Tawangrejo Village can increase. For sustainability activities, training should be carried out regularly so that people can hone their creativity more deeply and become experts in making crafts. Apart from that, education regarding interesting marketing methods is also carried out regularly so that the public understands better and can be implemented in other products.</em></strong></p> Prinintha Nanda Soemarsono, Lady Savita Nabila, Kamilatus Syafi’ah, Rehan Meihendra Pratama, Mutiara Putri Pramesti, Juan Kusuma, Ariel Syalia Prananda, Larasati Puji Cahyani, Aulia Arum Hapsari, Isya’ Putra Maulana Copyright (c) 2024 Prinintha Nanda Soemarsono, Lady Savita Nabila, Kamilatus Syafi’ah, Rehan Meihendra Pratama, Mutiara Putri Pramesti, Juan Kusuma, Ariel Syalia Prananda, Larasati Puji Cahyani, Aulia Arum Hapsari, Isya’ Putra Maulana http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/50033 Sun, 10 Mar 2024 00:00:00 +0700 PEKALONGAN MSMEs PREPARE PRODUCTS TO PENETRATE THE HALAL MARKET AND ECOSYSTEM https://e-journal.unair.ac.id/jlm/article/view/49289 <p><strong><em>The low marketing literacy of MSMEs in Kaliombo Village, Pekalongan Regency, has resulted in low marketing activities such as packaging, product branding, and digital marketing. Apart from that, the literacy of MSME actors in the Village regarding halal products is still low, so they require readiness for the marketed products to comply with Government Regulations regarding Halal Product Guarantees. This government regulation requires that all products traded are halal so that they enter the halal ecosystem. This community service is carried out with training and mentoring activities to increase literacy regarding the importance of branding, packaging, digital marketing, and halal-haram to prepare MSME residents of Kaliombo Village to face competition in the market and enter the halal ecosystem. This empowerment includes socialization and assistance regarding concepts, uses, and how to apply branding, packaging, digital marketing, and halal-haram to the Kaliombo Village community farmer groups. This empowerment has an impact on increasing the competitiveness of MSMEs through optimizing brand design, packaging design, creating and developing social media accounts, and preparing to self-declare for halal certification permits for MSMEs.</em></strong></p> Dien Mardhiyah, Tika Widiastuti, Imron Mawardi, Sri Hartini, Dinda Oktaviona Rosidi, Nur Habiba Zain, Gita Apriwiliza Copyright (c) 2024 Dien Mardhiyah, Tika Widiastuti, Imron Mawardi, Sri Hartini, Dinda Oktaviona Rosidi, Nur Habiba Zain, Gita Apriwiliza http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/49289 Sun, 10 Mar 2024 00:00:00 +0700 TRAINING ON ANIMAL FEED PROCESSING AND TREATMENT OF REPRODUCTIVE DISORDERS IN PALM INTEGRATED CATTLE FARMING AREA IN WEST KALIMANTAN https://e-journal.unair.ac.id/jlm/article/view/52086 <p><strong><em>West Kalimantan Province is one of the provinces that has a large area of oil palm plantations which can become integrated cattle farms. Oil palm plantations provide a source of feed that comes from palm oil processing waste and green grass around the oil palm trees. However, this waste contained not sufficient nutrients if given directly, so needed feed processing to increase the nutrition. The community service team from the Faculty of Veterinary Medicine, Universitas Airlangga carried out activities to increase the knowledge and skills of farmers in processing palm oil waste feed and carried out reproductive examination activities on female cattle. The output target to be achieved is increasing the ability of farmers to make feed from palm oil waste that can sufficient for livestock nutritional needs and increased of reproductive health of cows. This activity held on 20 – 23 July 2023 in Tonang Village, District. Sengah Temila, Kab. Landak, West Kalimantan. The activity was attended by 40 participants consisting of breeders, medical officers and veterinarians from the Dinas Ketahanan Pangan, Pertanian dan Perikanan Kabupaten Landak dan Dinas Perkebunan dan Peternakan Provinsi Kalimantan Barat. The first day's activities were carried out by delivering outreach and training materials on processing palm oil waste feed through silage and fermentation methods, making UMB and UMMB, and carrying out reproductive examinations and treatment of female cattle. The outcomes that have been achieved include increasing farmers' understanding and skills regarding how to make silage and palm frond fermentation, as well as UMB and UMMB as additional feed. Health and reproductive disorders examination of female cattle were carried out on 2 female cattle belonging to the Koperasi Produsen Landak Mandiri and 17 female cattle belonging to the Alam Raya Hijau Group. Based on the examination, data was obtained that 7 cows were pregnant, 1 cow had endometritis, and 11 cows were declared to be in normal reproductive condition. The conclusion that can be drawn from this activity is that the participants' knowledge about the given topic increases and the reproductive health of female cattle can be handled with appropriate examination and treatment.</em></strong></p> Nanik Hidayatik, Mirni Lamid, Herry Agoes Hermadi, Sunaryo Hadi Warsito, Tri Wahyu Suprayogi, Erma Safitri, Andrika Indra Pratomo Copyright (c) 2024 Nanik Hidayatik, Mirni Lamid, Herry Agoes Hermadi, Sunaryo Hadi Warsito, Tri Wahyu Suprayogi, Erma Safitri, Andrika Indra Pratomo http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/52086 Fri, 10 Mar 2023 00:00:00 +0700 VIRTUAL REALITY-BASED DIGITAL MARKETING DEVELOPMENT TRAINING FOR THE TOURISM AWARENESS GROUP OF TROWULAN TOURISM VILLAGE, MOJOKERTO REGENCY https://e-journal.unair.ac.id/jlm/article/view/50873 <p><strong><em>The COVID-19 pandemic has had a profound impact on the tourism industry since its emergence in late 2019. Visitor restrictions have led to a significant decline in activity across various sub-sectors of tourism, and prospective travelers have experienced burnout due to isolation. In such a situation, the digital industry has emerged as a rapid and interim solution. One intriguing digital technology that has garnered attention is Virtual Reality (VR). These efforts have been undertaken to ensure the sustainability of tourism destinations, and VR technology has piqued the interest of potential tourists. Despite its effective role in virtual promotion and learning, particularly for cultural heritage and archaeological sites like the Trowulan Site, stakeholders need to be supported through education on immersive technologies such as VR and their utilization in tourism and education, especially in the field of history. The adoption of VR technology in tourism destinations has experienced significant growth, but issues have arisen due to the lack of Human Resources (HR) related to VR Tourism content creation. As a result, the presentation of VR Tourism experiences has been delayed in terms of content updates, which can have a detrimental impact on the image of the tourism destination, potentially undermining its full potential. Awareness of this issue has been recognized by the Tourism Awareness Group (Pokdarwis) Ladewa, a stakeholder involved in the management of tourism destinations and travel packages in the Trowulan region. To address this issue, a proposed solution involves training related to VR Tourism and Social Media Content Creation as part of the digital marketing strategy for the tourism destination. This training will primarily focus on tourism themes with a sub-theme of enhancing the capacity of the Tourism Awareness Group (POKDARWIS) LADEWA.</em></strong></p> Damar Kristanto, Gagas Gayuh Aji, Angkita Wasito Kirana, Novianto Edi Suharno, Bambang Suharto, Aji Akbar Firdaus, Maurisia Putri Permatasari Copyright (c) 2024 Damar Kristanto, Gagas Gayuh Aji, Angkita Wasito Kirana, Novianto Edi Suharno, Bambang Suharto, Aji Akbar Firdaus, Maurisia Putri Permatasari http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/50873 Sun, 10 Mar 2024 00:00:00 +0700 THALASSEMIA LITERACY: INCREASING KNOWLEDGE OF ORPHAN ADOLESCENTS ON THALASSEMIA https://e-journal.unair.ac.id/jlm/article/view/50152 <p><strong><em>Thalassemia is the most common monogenic disease in Asia, including Indonesia that causes burdens for the government, patients, and families. As the sixth most non-communicable disease, thalassemia utilized IDR 600 billion in 2022 for more than 300 thousand cases. With, 3.8% of Indonesians carrying a mutation of thalassemia on their globin gene, this economic burden is projected will increase if no actions are taken. On the other hand, child marriage is reported to increase every year, including among orphans. Without proper knowledge and genetic testing on thalassemia, child marriage might contribute to the increasing of thalassemia patients. Thus, increasing knowledge on thalassemia among orphan adolescents is important. This community development uses several methods, including seminar, discussion, book, and poster, targeting the orphan adolescents (n= 40) in Mojokerta, East Java. A questionnaire on thalassemia was used to measure the knowledge, before and after the activity. The results show that the respondents have a moderate knowledge about thalassemia (median= 4 (0-9)), and increase to median=9 (3-10)) after the activities (p&lt; 0.001). Even though overall knowledge is increased, several information including thalassemia is a genetic disease, not similar to blood cancer, not the only type of anemia (Q6), and how to diagnose thalassemia (Q9) still need to be emphasized. Taken together, direct and indirect approaches, such as seminar, discussion, book, and poster are effective in increasing thalassemia knowledge among orphan adolescents. These activities are more effective in targeting late adolescents, compared to early and middle adolescents. However, more effective methods are necessary to target Generation Z who are more familiar with the internet.</em></strong></p> Danti Nur Indiastuti, Zahras Azimuth Doman, Nurmawati Fatimah, Mhd Zamal Nasution, Annette d'Arqom Copyright (c) 2024 Danti Nur Indiastuti, Zahras Azimuth Doman, Nurmawati Fatimah, Mhd Zamal Nasution, Annette d'Arqom http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/50152 Sun, 10 Mar 2024 00:00:00 +0700 UTILISATION OF THE FINANCIAL SYSTEM AND PROFILE WEBSITE OF THE AL-KHOIRIYAH MOSQUE BANYU URIP https://e-journal.unair.ac.id/jlm/article/view/49353 <p><strong><em>This PPM report aims to provide an effective solution in overcoming the main problems faced in the process of recording Infaq Reports and going in and out of the mosque treasury, namely the Al Khoiriyah Mosque. The manual recording process takes quite a lot of time and uses a ledger to write down incoming cash flows. Apart from that, the problem of conveying information is still simple. The specific goals and targets to be achieved in this community service activity are the Implementation of the Al Khoriyah Mosque Financial System: The Al Khoiriyah Mosque Financial System will be used by the Al Khoiriyah Mosque to record financial reports such as infaq reports and incoming and outgoing mosque cash funds. This system replaces the manual method of using the mosque cash book which is currently used. The methods that will be used to achieve goals and targets are information collection, financial system preparation, outreach or training, evaluation and system improvement</em></strong><strong><em>.</em></strong></p> Teguh Herlambang, Firman Yudianto, Mukhtar Adinugroho, Maisyatul Fikriyyah, Wahyu Wiji Lestari, Diah Ayuningtyas Wati Copyright (c) 2024 Teguh Herlambang, Firman Yudianto, Mukhtar Adinugroho, Maisyatul Fikriyyah, Wahyu Wiji Lestari, Diah Ayuningtyas Wati http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/49353 Fri, 10 Mar 2023 00:00:00 +0700 CALIFORNIA MASTITIS TEST AND IDENTIFICATION OF ANTIBIOTIC-RESISTANT BACTERIA ON DAIRY CATTLE IN “KUD” SEMEN GANDUSARI SUBDISTRICT, BLITAR https://e-journal.unair.ac.id/jlm/article/view/47282 <p><strong><em>Mastitis is an inflammation of the udder that often affects dairy cows in the production phase. The impact of mastitis losses is quite large, including a drastic decrease in milk quantity and quality. Mastitis can be caused by antibiotic-resistant bacteria in dairy cows, including Escherichia coli, Staphylococcus spp or Streptococcus spp. The results of a recent study stated that the prevalence of mastitis in Indonesia reached 83%. The Coliform Mastitis Test (CMT), used worldwide for early detection of mastitis, has a specificity of 80.6% and a sensitivity of 82.4%. Semen Village Unit Cooperative (KUD) is a cooperative that is the center of milk production in Blitar District, which accommodates the milk of dairy cows from smallholder farms in Blitar District. The high incidence of mastitis caused by the presence of bacteria resistant to antibiotics encourages counseling on mastitis and identifying bacteria that cause antibiotic resistance. Extension activities are carried out by presenting material about mastitis caused by the presence of bacteria resistant to antibiotics with lecture techniques (PowerPoint slides), videos, questions, and answers, and demonstrating the California Mastitis Test on milk samples as an early detection test, as well as identifying bacteria that cause antibiotic resistance. This series of counseling activities is an effort to reduce the incidence of mastitis through increased knowledge and understanding of the community</em></strong><strong><em>.</em></strong></p> Jola Rahmahani, Yulianna Puspitasari, Suwarno Copyright (c) 2024 Jola Rahmahani, Yulianna Puspitasari, Suwarno http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/47282 Fri, 10 Mar 2023 00:00:00 +0700 SOCIALIZATION AND TRAINING IN WILD PLANT PROCESSING SUPERFOOD FOR PKK WOMEN AND PRIMARY SCHOOL CHILDREN TO OVERCOME STUNTING IN KURIPANSARI VILLAGE https://e-journal.unair.ac.id/jlm/article/view/52476 <p><strong><em>Stunting is a major nutritional problem caused by many factors such as socio-economic conditions, birth order, maternal nutrition during pregnancy and lack of nutritional intake for babies. In the case of East Java, one of the districts that has a higher stunting rate compared to the provincial and national levels in 2021 is Mojokerto Regency, especially in Kuripansari Village, Pacet District. As an effort to overcome this problem, outreach and training activities were carried out regarding the processing of superfood wild plants, namely plants or food that have a high nutritional density, are easy to find and have no economic value, as an alternative to help meet the nutritional needs of pregnant women and toddlers as well as to reduce the risk of stunting. The targets of the socialization and training program for processing wild superfood plants are PKK women (Family Welfare Programme) and elementary school children in Kuripansari Village. For PKK women, the activities carried out include the introduction and processing of superfood wild plants to enrich the availability of affordable side dishes and delicious, highly nutritious food at the household level. In elementary school children, activities carried out include socialization about nutrition and the introduction of superfood wild plants as alternative healthy and nutritious foods or snacks. The expected target is that the community can know the types of superfood wild plants and can use them to meet their nutritional needs. The results of the activities show that the outreach and training carried out have helped increase the participants' knowledge and skills in processing wild superfood plants. The advice given in this activity is the need for further assistance in the processing of superfood wild plants so that it not only has an impact on nutritional problems and stunting, but can also have an impact on the community's economy through activity development programs, for example in the form of cultivation and marketing of superfood wild plant food products. as well as educational tourism activities.</em></strong></p> Rumayya S.E., M.Reg.Dev., Ph.D., Titik Puji Rahayu, Triska Susila Nindya, Zendy Wulan Ayu Widhi Prameswari, Onish Akhsani Copyright (c) 2024 Rumayya S.E., M.Reg.Dev., Ph.D., Titik Puji Rahayu, Triska Susila Nindya, Zendy Wulan Ayu Widhi Prameswari, Onish Akhsani http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/52476 Fri, 10 Mar 2023 00:00:00 +0700 INTRODUCING AQUAPONIC AS THE URBAN FARMING MODEL FOR STUDENT’S KNOWLEDGE https://e-journal.unair.ac.id/jlm/article/view/51589 <p><strong><em>The introduction of aquaponics through interesting learning media is expected to instill good knowledge in students about aquaponics. Technological devices, plants and animals in the aquaponic system which are used as learning media in several subjects or fields of study. One of the efforts in developing learning that attracts the interest and motivation of students is learning media. Learning media is one of the important learning components in the learning process, because learning media can increase students' interest and motivation in learning. The introduction of aquaponics as an interesting learning medium is expected to instill good knowledge in students (the younger generation), especially in the activities of developing modern agriculture or animal husbandry in urban areas. This activity was attended by 18 students and 1 accompanying teacher. Activities carried out through the method of discussion and demonstration (demonstration) of the aquaponic system.</em></strong></p> Hanum Isfaeni, Naufal Ma'arif, Muhammad Zaki Ananda, Sayyid Izzudin Muslimin, Reza Dino Mahardika, Galang Adi Fathriko Copyright (c) 2024 Hanum Isfaeni, Naufal Ma'arif, Muhammad Zaki Ananda, Sayyid Izzudin Muslimin, Reza Dino Mahardika, Galang Adi Fathriko http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/51589 Fri, 10 Mar 2023 00:00:00 +0700 INCREASING MSMEs SALES THROUGH DETERMINING COST OF GOODS SOLD (COGS) AND DIGITAL MARKETING https://e-journal.unair.ac.id/jlm/article/view/50617 <p><strong><em>MSMEs have an important role in a nation's economy because of their contribution to national sales and employment. Moreover, the structure of business entities in Indonesia is still dominated by small and medium-sized enterprises (SMEs). Small- and medium-sized enterprises (SMEs) are compelled to compete on the global market due to the numerous blows from global competition and the prospect of recession. To increase the competitiveness of domestic MSMEs so that they can excel on the international stage, strategic and effective methods are required, such as implementing the marketing mix. Community service through a marketing mix strategy aims to increase MSMEs in Gresik Regency's comprehension of how to implement marketing mix strategies in order to prepare themselves for entry into the global market, which will result in increased sales. The method is implemented in three stages from March to October 2023: the preparation stage, the implementation stage, and the evaluation stage.</em></strong><strong><em> The preparatory phase commences with routine coordination with partners and condition analysis. The implementation phase is subsequently executed via training, mentoring, question-and-answer sessions, and case discussions. In the evaluation phase, a pre-test, post-test, question-and-answer session, and questionnaire are utilized. Target partners are actively involved at all stages, so that the output targets can be achieved well. The implementation has resulted in an increase in MSMEs' knowledge of the marketing mix, which includes product, place, promotion, and price, as well as an increase in MSMEs' sales due to their increased global marketing reach. This community service also contribute to the achievement of Sustainable Development Goals 8 (Decent Work and Economic Growth) and 9 (Industry, Innovation, and Infrastructure).</em></strong></p> Wahyu Firmandani, Elsha Sophia, Izmi Dwira Eriani; Belva Abidah Ardelia, Adrian Yahya Copyright (c) 2024 Wahyu Firmandani, Elsha Sophia, Izmi Dwira Eriani; Belva Abidah Ardelia, Adrian Yahya http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/50617 Sun, 10 Mar 2024 00:00:00 +0700 IMPROVING EDUCATION AND DETERMINING THE NUTRITIONAL STATUS OF TODDLERS IN REALIZING NUTRITION-CONSCIOUS FAMILIES IN BANYUWANGI USING R-SHINY https://e-journal.unair.ac.id/jlm/article/view/49573 <p><strong><em>Stunting is a condition where a child's development and growth is disturbed, which has long-term impacts, including the potential for impaired brain development due to insufficient cognitive development and a greater risk of developing chronic diseases such as diabetes, hypertension, obesity, cancer, and so on. One effort to reduce stunting rates is to increase knowledge of nutrition awareness in the family. UNAIR Statistics Study Program, participates in efforts to reduce stunting rates with community service activities (Pengmas), in the form of outreach activities regarding basic and practical knowledge in the form of workshops and training activities using R-Shiny based WEB and Android to determine the nutritional status of toddlers which can used anywhere and anytime. This community service activity was carried out in the working area of ​​the Tampo Community Health Center, Banyuwangi, East Java, involving 62 female cadre representatives from 31 local posyandu. The results of this community service activity can increase knowledge regarding education and nutrition knowledge for toddlers in the context of achieving nutrition-aware families. This is proven by the results of statistical analysis of pre-test and post-test scores which conclude that there is an increase in scores from pre-test to post-test with a significance level of 5%. Based on the results of the feedback questionnaire given to participants, the posyandu cadre mother felt very satisfied with an average score of 86, gained useful knowledge, and made it easier for posyandu cadres to find out the nutritional status of toddlers.</em></strong></p> Nur Chamidah, Ardi Kurniawan, Toha Saifudin, Andini Sa'idah, Ayu Zulva Widyawati, Sofia Nur Fajrina Copyright (c) 2024 Nur Chamidah, Ardi Kurniawan, Toha Saifudin, Andini Sa'idah, Ayu Zulva Widyawati, Sofia Nur Fajrina http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/49573 Sun, 10 Mar 2024 00:00:00 +0700 PEMBERDAYAAN SOSIAL EKONOMI MASYARAKAT MELALUI PEMANFAATAN TEKNOLOGI DAN SERTIFIKASI HALAL MENUJU RE-LAUNCHING DESA AGROWISATA DI BESUR, SEKARAN, LAMONGAN https://e-journal.unair.ac.id/jlm/article/view/49220 <p>Keterbatasan Kemampuan Teknologi dan rendahnya pemahaman sertifikasi halal anggota kelompok POKDARWIS membuat Agrowisata Halal Desa Besur belum dapat bangkit pasca pandemi. Oleh karenanya, dibutuhkan oemberdayaan masyarakat pada aspek sosial ekonomi melalui pemanfaatan teknologi dan sertifikasi halal pada produk UMKM (Usaha Mikro Kecil Menengah). Permasalahan prioritas yang dihadapi oleh pengelola Agrowisata Halal Desa Besur adalah (1) minimnya penggunaan sosial media oleh Pelaku UMKM dalam mempromosikan produknya, (2) minimnya pemanfaatan teknologi dalam pelaporan keuangan, (3) terbatasnya pemahaman UMKM terkait pentingnya sertifikasi halal, dan (4) Terbatasnya produk UMKM di desa wisata Besur yang sudah memiliki sertifikasi halal. Untuk itu, peneliti melakukan pemberdayaan sosial ekonomi masyarakat melalui pemanfaatan teknologi dan sertifikasi halal. Hal ini untuk mengoptimalkan kesiapan re-launching Agrowisata Halal dalam pemanfaatan teknologi dan peningkatan sertifikasi halal. Pelatihan dan pendampingan yang akan dilaksanakan meliputi: (1) pelatihan penggunaan sosial media untuk promosi, (2) pelatihan pemanfaatan teknologi dalam pelaporan keuangan, (3) sosialisasi pentingnya produk halal dan sertifikasi halal, dan (4) pendampingan produk halal dan ersertifikasi halal. Hasil kegiatan selama kurang lebih dua bulan, di dapatkan peningkatan pemahaman anggota kelompok POKDARWIS dalam pengunaan sosial media pemasaran, pencatatan keuangan dan pemahaman produk halal. Masyarakat Desa besur, utamanya anggota POKDARWIS sudah mampu mengembangkan Desa Agrowisata Besur.</p> Tika Widiastuti, Dien Mardhiyah, Sunan Fanani, Imron Mawardi, Aditya Kusuma, Nikmatul Atiya, Ninda Arfiani, Yusril Falah Copyright (c) 2024 Tika Widiastuti, Dien Mardhiyah, Sunan Fanani, Imron Mawardi, Aditya Kusuma, Nikmatul Atiya, Ninda Arfiani, Yusril Falah http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/49220 Sun, 10 Mar 2024 00:00:00 +0700 BUILD CAPACITY FISHERMAN: IMPORTANCE OFF INCREASING FISHERMEN’S KNOWLEDGE IN PACKAGING FISH PRODUCTS https://e-journal.unair.ac.id/jlm/article/view/53216 <p><strong><em>Community public service is one of the knowledge transfer activities between academics and community. One of the community service activities carried out in Muncar District, Banyuwangi Regency provide solutions to fishermen's problems related to a lack of understanding of the packaging of fish caught by fishermen. For this reason, the solution to this problem is offer capacity building training with fish packaging. The results of the training showed that the fishing partner participants experienced increased knowledge in accordance with the targets and achievements of community service activities. It is hoped that after this activity there will be follow-up actions to strengthen institutions for fishing partners.</em></strong></p> Siti Nuraini, Dwitha Nirmala, Izzato Millati Copyright (c) 2024 Siti Nuraini, Dwitha Nirmala, Izzato Millati http://creativecommons.org/licenses/by-sa/4.0 https://e-journal.unair.ac.id/jlm/article/view/53216 Fri, 10 Mar 2023 00:00:00 +0700