Representasi Penolakan Standar Kecantikan Arus Utama Dalam Lagu King oleh Charisma
Versions
- 2024-12-11 (2)
- 2023-11-20 (1)
Downloads
ABSTRACT
Beauty standards are predominantly associated with the physical appearance of certain groups that are depicted unrealistically. It becomes problematic because value of beauty for each culture and people's opinions are so diverse. Responding to the issue, Charisma wrote the song King to respond with her perspective. This study discusses the representation of mainstream beauty standards rejection in the song King by Charisma. The purpose of this study is to explain the aspects represented in the song about the rejection of mainstream beauty standards. Primary data consists of parts of the song, namely lyrics and music. While secondary data obtained from scientific articles for analysis purposes. This research is a descriptive qualitative type with analysis based on Saussure's semiotic method. The data is mapped into a signifier consisting of lyrics, melodic elements, and rhythmic elements. The next mapping is the signified which is the interpretation of the signifier aspect. This study findings consist of three things, the song King represents criticism and rejection of beauty standards, the intention of rejecting beauty standards, and the reality of beauty standards.
Keywords: beauty standard, digital platform, representation, semiotics, music
ABSTRAK
Standar kecantikan selalu dikaitkan dengan penampilan fisik dari kelompok tertentu yang digambarkan secara tidak realistis. Padahal nilai kecantikan bagi setiap budaya dan pendapat orang begitu beragam. Menanggapi isu tersebut, Charisma menulis lagu King untuk merespon dengan perspektifnya. Penelitian ini membahas representasi penolakan standar kecantikan arus utama dalam lagu King oleh Charisma. Tujuan penelitian ini adalah untuk menjelaskan aspek-aspek yang direpresentasikan dalam lagu King tentang penolakan standar kecantikan arus utama. Data primer terdiri dari bagian lagu King, yaitu lirik dan musik. Sedangkan data sekunder didapatkan dari artikel ilmiah untuk kepentingan analisis. Penelitian ini bertipe kualitatif deskriptif dengan analisis yang didasarkan pada metode semiotika Saussure. Data dipetakan menjadi signifier yang terdiri dari lirik, unsur melodis, dan unsur ritmis. Pemetaan selanjutnya adalah signified yang merupakan interpretasi dari aspek signifier. Temuan penelitian ini terdiri dari tiga hal, yaitu lagu King merepresentasikan kritik dan penolakan standar kecantikan, intensi penolakan standar kecantikan, dan realitas standar kecantikan.
Kata kunci: Standar kecantikan, platform digital, representasi, semiotika, musik
Copyright (c) 2023 Affan Hasby Winurrahman
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
