The Effect of Brand Awareness "Word Of Mouth" and Perception of Risk on the Buying Intention towards Box Brand GIVI in Surabaya
Vol. 1 No. 2 (2017): NOVEMBER 2017
Articles
November 29, 2017
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Diwangkoro, L., & Nata, J. H. (2017). The Effect of Brand Awareness "Word Of Mouth" and Perception of Risk on the Buying Intention towards Box Brand GIVI in Surabaya. TIJAB (The International Journal of Applied Business), 1(2), 95–105. https://doi.org/10.20473/tijab.V1.I2.2017.95-105
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