Empowering Students with Entrepreneurial Skills and Alternative Income through Guppy Cultivation in the P2MW Program
Unduhan
Keterampilan berwirausaha sangat penting bagi generasi muda untuk beradaptasi dengan ekonomi kreatif. Pendidikan tinggi memiliki peran strategis dalam menghasilkan lulusan yang mampu menjalankan bisnis berbasis inovasi. Program Pengembangan Kewirausahaan Mahasiswa (P2MW) bertujuan untuk memperkuat ekosistem kewirausahaan kampus melalui pembinaan, pendampingan, dan pelatihan. Namun, penelitian yang secara khusus mengevaluasi peran P2MW dalam mengembangkan keterampilan bisnis mahasiswa di sektor-sektor yang menjanjikan secara ekonomi seperti budidaya ikan guppy masih terbatas. Penelitian ini bertujuan untuk mengkaji efektivitas P2MW dalam meningkatkan keterampilan berwirausaha di kalangan mahasiswa Universitas PGRI Delta dalam budidaya ikan guppy, termasuk teknis, manajerial, pendapatan, dampak, dan tantangan. Dengan menggunakan studi kasus kualitatif dengan wawancara, observasi, dan analisis dokumen terhadap tiga peserta mahasiswa, penelitian ini menemukan bahwa P2MW secara signifikan meningkatkan keterampilan berwirausaha, pengetahuan teknis, pendapatan berkelanjutan, dan kemandirian ekonomi. Hasil penelitian menunjukkan peningkatan substansial dalam penjualan (148%), pendapatan (134,93%), dan varian ikan guppy (500%) melalui pemasaran hibrida dan manajemen keuangan yang efektif. Program ini berhasil mengintegrasikan aspek teknis dan manajerial, menciptakan model bisnis yang dapat direplikasi dan pendapatan berkelanjutan. Studi ini memperkaya literatur pendidikan kewirausahaan berbasis praktik dan menawarkan model untuk pendidikan tinggi, dengan potensi untuk direplikasi di agribisnis lain dan memberikan rekomendasi pengembangan program praktis. Disarankan untuk melakukan penelitian lebih lanjut dengan lebih banyak partisipan dan pelacakan yang lebih lama.
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